Electronic information
Ultra-low-end mobile phones in emerging markets as a decisive weapon of the necessary
In Electronic Infomation Category: R | on May 2, 2011
According to market research firm Strategy Analytics Emerging Markets Communications for the latest report released by industry that the price of 35 dollars or less ultra low-end handsets (ULCH), will be the mobile phone manufacturers and 74LS32 datasheet and mobile service providers to succeed in emerging markets the key factors. P>
Strategy Analytics estimates that by 2013 global sales of ultra low-end mobile phones will reach 300 million, of which more than half of the contribution of emerging markets, particularly China and 74LS32 price and India as the main force driving the growth. In addition, the agency also predicted, as companies try to attract new users during the period from 2007 to 2013, ultra low-end phones in the share of global handset sales will triple. P>
Strategy Analytics research manager in emerging markets Rahul Gupta, said: "The emerging markets have huge potential customer base to be developed, but these potential users of the spending power is limited. Therefore, any attempt to win a share of this market, this new users mobile phone manufacturers and 74LS32 suppliers and telecommunications service providers, should be the core of ultra low-end mobile phones as its part of the strategy. " P>
Strategy Analytics Global Wireless Service Chris Ambrosio, Executive Director added: "With the intention to develop new low-cost mobile communications industry users, the most important factor is the choice in purchasing, product design and brand recognition on a global scale The mobile phone manufacturers to cooperate. " P>
The report also noted that only low-cost mobile phones is still not enough to succeed in the market, manufacturers must provide some selective rich applications, such as embedded games and FM radio; also need to be marketing channels and service network extending to rural areas. These factors no doubt also increase the communication service providers and mobile phone manufacturers in the development of ultra low-end mobile phones will face challenges. P>